Identity and brand design for Gastown's latest addition to the neighbourhood, Meat & Bread was made by Glasfurd and Walker. (check their web page, I really like their work!)
"The studio was approached to create a strong, masculine identity and brand design which communicates the restaurant’s simple and uncomplicated offer. With a focus on a daily roasted meat, a visual system was needed to communicate what was on offer each day. For this, a series of icons was created which complimented the core logo and extended the identity onto packaging for products and take out.
The design had to be clean and minimal with a timeless aspect to the identity without feeling “retro”. Strength through simplicity was the ultimate mandate."
So if you are from Canada or just traveling through, go and visit Meat & Bread! I would love to do that cuz it looks great + I bet that the food is delicious! ;) http://www.meatandbread.ca/
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